Main Article Content
Abstract
The purpose of current research is to study the relationship of identity, genuineness and organizational image with the performance of Iran Insurance Company that the methodology is descriptive-analytic, in terms of purpose, it is applicable and in terms of the method kind, it is a survey method. The statistical population of this research includes all employees of Iran Insurance in Tehran city. In order to analyze the obtained data, collected questionnaires, descriptive and inferential statatistical methods will be used. Therefore, in oorder to describe the responses given to the questionnaire questions of the research, the frequency distribution tables and the responses percent related to each one of the questions will be used and in order to test the hypotheses in inferential level, Spearman correlation test will be used, also in order to analyze the data, SPSS software will be applied. The results showed that there is meaningful relationship between the identity-genuineness –organizational image and performance of Iran Insurance Company.
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References
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References
Asadi, Hassan; Ghorbani, Mohammadhossein, 2008. The relationship between commission and organizational integration in the experts of physical education organization of Iran Islamic Republic, Olympic, pages 59-69: (44).
Amini, Bibi Akram, 2007. Citizenship-organizational behavior: concepts, background, benefits and models, journal of organizational knowledge management, No.24.
Toureh, Naser. 2006. Recognizing the factors of citizenship-organizational behavior and studying its relationship with organizational performance, management culture, fourth year, No.12, pages 31-63.
Hassani Kakhaki, Ahmad, 2006. Studying the effect of citizenship-organizational behaviors on the customer perception of the services quality, customer satisfaction and behavorial intentions, Master thesis, management college, Tehran University.
Robinz, Stephen pie 2008. Translators: Parsaeian, Ali. Arabi, seyed Mohammad. Principles of organizational behavior, Tehran: culture researches office. 20th edition, pages 112-363.
Rahimi, Eskandar, 2009. Studying the factors of occupational tension and its relationship with job satisfaction in employees of physical education in Fars province. Olympic, pages 7-17: (45).
Abbaspour, Asghar. 2006. “Studying the relationship between the human sources measures and citizenship-organizational behaviors in Mellat Bank employees”. Master thesis, management college, Tehran University.
Moghimi, Mohammad 2005. Citizenship-organizational behavior from theory to practice, management culture, No.11, page 38.
Nouri, Ali, 2008. Studying the effect of mediator role of citizenship-organizational behavior on the services quality: case study: five-star hotel of Pars, Master thesis, college of administrative knowledges and economy, Ferdousi University.
Adcock, B. P. 1999. The role of organizational citizenship behavior in the linkage of employee and customer satisfaction. University of South Florida.
Allen, D. G., Shore, L. M., & Griffeth, R. W. 2003.The role of perceived organizational support and supportive human resource practices in the turnover process. Journal of Management, 29, 99-118.
Alston,O., 2005.The effect of web portal characteristics, expectancies, and negative word of mouth on perceived institutional support and organizational citizenship behavior. PhD thesis. University of Pittsburgh.
Anika, T. 2008. The effect of organizational, supervisor and coworker support on perceived job stress and attitudinal outcomes. Master thesis,California state university.
Aoyagi, W. M., Cox, H. R., McGuire, T. R. 2008. Organizational citizenship behavior in sport: Relationship with leadership, team cohesion, and athletic satisfaction. Journal of Applied Sport Psychology, 20, 25-41.
Appeibam, S., bartolomucci, N., beaumier, E., Boulanger, j., Corrigan, R., dore, I. 2004. organizational citizenship behavior: a case study of culture, leadership and trust. management decision, 42, 13-40.
Appenzeller, H. 1993..Managing sports and risk management strategies. Durham, NC; Carolina Academic Press.
Armeli, S. Eisenberger, R., Fasolo, P., & Lynch, P. 1998. Perceived organizational support and police performance: The moderating influene of socioemotional needs. Journal of Applied Psychology,83, 288-297.